


Today you are issued a new phone number when you sign up for Google Voice. And once it’s stored, they’ll use it, bypassing all the great voicemail and call routing features of Google Voice.īut Google has a plan to deal with all of these issues, we’ve heard. Your friends need to store that number or they won’t know who’s calling. And there’s the additional problem of your outbound calls and outbound text messages showing the phone number of the device you are calling from instead of your Google Voice number. For most people, that’s just too much heavy lifting to fully embrace the service. New business cards have to be printed, which is another cost. You have to tell everyone your new phone number and get them to start using that, instead. There are significant switching costs, though. Give them one number – your Google Voice number – and then use rules to determine where your calls go based on who’s calling and what you are doing. You’ll never have to worry about figuring out which phone numbers to give to different people. Once you’ve jumped in head first to the product it will straighten out your phone life forever.

When it relaunched in March, just a couple of months ago, we gave Google Voice a glowing review. Google Voice, formerly GrandCentral, is a seriously heavyweight product.
